The Location as product
We believe that the context of properties and the people who use them are the essential value-drivers for the positioning of a location. Which is reflected in our products as follows:
- markimo’s geoinfomapping are used to define and describe local clusters as economic spaces.
- markimo’s flow measurements record pedestrian and cash flows in local clusters. These flows act as the basis on which customer frequency (and consequently business turnover) is analysed and influenced.
- markimo’s community module allows player development, maintenance and communication.
- markimo’s atmosphere analysis is used to change sites into ‘addresses’, and ‘addresses’ into brands.